An individual will act in a certain way based on the expectation that the act will be followed by a given outcome and on the attractiveness of that outcome to the individual.

Effort -------> Performance linkage (How hard will I have to work?)
Performance -------> Reward linkage (What is the reward?)
Attractiveness (How attractive is the reward?)
(Victor Vroom, Work and Motivation, 1964)

Page designed by Shikha Sharma.

All contents copyright © 1995. Faculty of Information Studies, University of Toronto. All rights reserved.